When was the last time you felt your feet lift off the ground?

SHIFT Digital Audio is a pioneering music label that distributes techno music written and produced by emerging artists. We release music that fills the missing void in today's electronic music landscape, or as we call it, SHIFTed frequencies.

The root of our concept stems from an idea that was born behind the scenes. As newcomers we were given a respectable amount of exposure in the foreground of the industry, and now our intentions are to complete that circle – by promoting new artists and always striving to further the evolution of techno. We will never neglect what’s happened in the past two decades, but our aim is to have one eye on the future so we can continue to drive the scene forward.

Our catalogue will be updated with releases and podcasts from artists who are well versed on the virtues of our scene.